A Digital Magazine by definition is consumed on digital devices. It has similar characteristics as a print magazine. However, publishing technology is digital and focuses on an online audience.
AUDIENCE NEEDS
Data analyzing. The better you know your audience, the easier it will be to market. We did this plan for an upcoming Trade Magazine.
DISTRIBUTION NEEDS
Magazine readers can come from the community gathered around your brand. Build Socially.
HOW TO LAUNCH ON A LOW BUDGET
WAIT LIST
The Long Wait List before Launch Collect Emails and Create Curiosity Intelligently
SEEDING
Some Free and Easy Ways to Promote your Content. Publish on the internet before launch.
EMAIL MARKETING: CREATE YOUR SUBSCRIBERS + FANBASE
“Even if you are planning to launch
in the next 3-6 months
set up and promote
a COMING SOON
Campaign and Website Landing Page
To register emails. Periodically email the people who sign up for your list by emailing them reminding them of the launch date and giving them
SNEAK PREVIEWS +SPECIAL UPDATES + TEASERS + EARLY BIRD DISCOUNTS
CONTENT GUIDELINES
Tell Your Story Creatively Months Before Launch
Build Curiosity With Content
Ask Questions, Share Statuses & Build Community
asimqureshi.com
PRE-LAUNCH VIDEO
Create Curiosity
Establish your brand personality
Sneak preview: For Members Only
Promote Your Video Aggressively
THE More Videos You Market The Better
FACEBOOK MARKETING| CONSUMERS TAKES A BRAND MORE SERIOUSLY
Add Facebook Pixel To Digital Magazine Website
Conversion Goals On Facebook Ads Manager
Custom Audiences For Re Marketing
Up to 5 images + GIFs+ Videos as Campaigns
Create Multiple Ad Sets
Ideally US$ 20 per Day Boost
Refresh Creatives Every Week
The Above Is Recommended at least 1 Month Prior To Issue
+
TWITTER MARKETING| HEADLINES: BEST FOR TESTING AND CTA
Ads are a bit more expensive than facebook
Ads are effective to boost engagement
Custom Audiences For Marketing
Up to 5 images + GIFs+ Videos as Campaigns
Multiple Ad Sets including CTA
Ideally US$ 5 per Day Boost
Refresh Creatives CTA Every Week
The Above Is Recommended at least 1 Month Prior To Issue
+
LAUNCH PR
At least 2 weeks before
TELEVISION NEWS
Launch Time – Be Seen as Source to insides stories in the defense industry worldwide. TV news networks where pr pitches creatively to place content
NEWSPAPERS
Launch Time – Write or place as Source to insides stories in the defense industry worldwide. PRINT publications where pr pitches creatively place content
DIGITAL
Launch Time – Be Seen or Write or place as Source to insides stories in the defense industry worldwide. Social Media, Digital Podcasts and Blogs to pitch content
For example : popcorn and more in dawn aurora by asim qureshi (click to read)
DIGITAL MAGAZINE LAUNCH
CONCLUSION
3-6 MONTHS BEFORE LAUNCH
Therefore,BUILD YOUR ANALYTICS+ COMING SOON PAGE+ EMAIL MARKETING + DATABASE+ SOCIAL MEDIA MARKETING+ PR
STARRING BRANDS | For Details Email: starringbrands@asimqureshi.com
U/X Designer
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Good strategy and well thought out from a cost effective point of view I think in terms of digital marketing.
Insightful and glad to be a part of this and starring brands team on the project. Freelancers are welcome to join ongoing projects email on starringbrands@asimqureshi.com
Simple and effective. As someone also involved with digital publishing here in Toronto this sounds good.
Great Marketer
Good marketing lead to military magazine?
You present like us Turkish. Nice.
Let me know if you want to collaborate with us on exhibiting the magazine here in Istanbul? I have sent an email already.
Lets talk about your digital magazine more we have great exhibitions in Istanbul here to market to Europe and Africa
Productive plan. Lets discuss more.
Excellent. Lets discuss more. Check email.
Hi. Can you share more about the digital mazgazine?
Please check email for magazine partnerships from Turkey.
Nadir ! thanks for connecting and exchange emails. Looking forward to collaborate.
Digital magazine for arms industry? Lets Talk?
Looking forward to replay to my email.
Good Blog. Lets talk. Reply on email.
Brilliant Strategy.
Excellent article Sir. Why no SEO covered in this?
Good Read..knowledgable and simply explained. Thanks for sharing.
Informative and looking forward to collaborate on this . Check email.
Hey is this digital magazine related to Defence Industry?