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Observe To Learn: Branding Pakistan

Observe to learn are golden words. I can never forget how they helped me.

Everyone has a dream and mine was in the “don’t even think about it” category. You can read all about it here Branding Pakistan. Dare to dream big.

Conventional Wisdom

The year 2004 remains a in memory as a watershed moment. Both Pakistan and India found several fronts opening. Be it political or cultural. In my observation, the conventional wisdom was on capitalizing on the Indian cricket team’s visit to Pakistan. Beyond it everyone seemed to struggle with a roadmap. At least I learned so. Therefore, my focus shifted based on certain values in branding. Towards the eye of the storm i.e India.

Observe To Learn: The Opportunity

This approach led me to discover the most fundamental of questions. Asking myself “what could be the one thing that creates an impact beyond cricket, Bollywood, and politics.?” Moreover, what can make the not so ordinary and the one and only speak volumes. Making a fashion statement from Pakistan. The answer was obvious.

Convincing (political) rivals from both sides of the border to open up to the possibility of working together. 

Focussing on achieving mutual victories and synergies.

Inspiring Pakistan and India to DO IT

Observe To Learn
An iconic presentation by leading designers Sana Safinaz the Femina Libas Bridal Week 2004
Best of Pakistan in Best of India

The company of the finest minds works as a catalyst. The possibilities are endless when synergy is in motion. At the same time, constant networking due to the buzz around the #indiapakistan cricket revival brought hope. A desire to make history with peace, positivity, and progress. Showcasing to the world what Pakistan also stands for especially post 9/11. Because I was keenly networking with leading fashionistas and influencers. The answer came eventually from India. For the reason that its fashion. Probably the timing was right too and the rest is history.

Practicing Observe To Learn

Allow me to rephrase. Narrowing down the importance of timing. Together they are indeed a recipe for success. Essential for leaders to execute with resilience. When there is no limit to progress practicing observation helps in redefining benchmarks.

Unique Selling Proposition: WHAT HAS NEVER HAPPENED BEFORE?

Observation is key to learning 

Therefore. Ask the right questions

Likewise. Don’t be afraid to make mistakes

Hence. Try Try and Try Again To Discover

As a result, Branding Pakistan FASHIONABLY you can open doors which seem closed before.

Observe to learn
With then Editor of Femina Sathya Saran in Mumbai for the first-ever Pakistan Fashion Week Show

Finally, after doing it twice in India for Pakistan. I can say with some degree of confidence. It is easier on both sides to make war. In contrast, you are lucky to find the right influencers. Ask them for advice with a keen sense of learning. Consequently, find the middle ground which benefits both parties.

Furthermore, believe that nothing except the will of Allah (SWT) can stop a person who knows where he is going. DO IT.

Also published on Medium

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AQ
✅ Leadership & Marketing✨The Man Who Did It Twice In India For Brand Pakistan✨Ex-CEO at Top 2 Media ARY & Jang Group✨Ex-Contributor Khaleej Times & Dawn✅ Founder Starring Brands
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[…] Observe To Learn […]

Zaheer Abbasi
Zaheer Abbasi

Inspiring

Sonali R
Sonali R

Very Wise You Are

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[…] Observe To Learn […]

Justin
Justin

Good Advice

Laura
Laura

Love it please share more links to Pakistan Fashion Week

Lorenzo Guerrani
Lorenzo Guerrani

Yes Sir! I am observing

Sarah Raza
Sarah Raza

Thought provoking and wise

Sunil Achari
Sunil Achari

Words of wisdom . Love from Mumbai

Oriana
Oriana

Greetings from Miami, Ori here and I am musician and a model. Wondering if you would love to collaborate on instagram and do videos?

Asif Sultan
Asif Sultan

Good One Asim. Very informative and engaging.

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[…] Observe To Learn […]

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[…] Observe To Learn […]

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[…] Observe To Learn […]

Gordana Biernatfan
Gordana Biernatfan

“We do not observe reality, we observe our REACTIONS to it.

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[…] Man started observing to learn. Asking questions. A desire to make history with […]

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[…] observations regarding core issues based on an EdTech Project […]

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